1/24/2012 SteppersUSA Daily News

   

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Markie Bee[1/24/2012 SteppersUSA Daily News]
It's The Experience
By Markie Bee
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It's just like Dorothy said... #steppersbeatcolumn

You live on one side of town and the set you go to is on another side of town. There's a perfectly good set down the block from where you stay but you still travel to the set you've been going to for a while now.

In these days of high gas prices and everything being more expensive why would you choose to go to a set that literally costs you time and money?

When it comes down to it in any activity it's the unique experience only you feel that makes a memory good or not so good or even indifferent.

It's all how you individually react to that experience and how you let external stimuli influence that reaction (or not). Sometimes it's the people at that set that helps you define that experience.

It still comes down to when you are going to let someone else influence your decisions. One example I can readily think of is one of a dance partner. You can be the best stepper in the world but if your partner doesn't have it together you can't really call the experience good.

You may find some good things in your partner's dancing ability which may lead you to want to try another dance at a later date but generally I don't see you going back for more right away. When you do go back to dance with this partner again you are keeping an eye out for those same things that made a bad dance for you the last time. Am I right?

We only have one opportunity to make a first impression but after that first time you still give that chance for "one more taste" in that dance. Many steppers dance with everyone at the sets and parties I go to. Each time they dance it's a chance for a new first impression (or at least one more taste).
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Continued

At most of these sets you really have to work at turning these dancers down to not get a dance. Many of these dancers travelled past perfectly good sets to dance with you... are you telling me you're going to turn them down? Many times emotion overrules logic doesn't it?

You may have made a decision based on emotion when you made the decision to travel across town to go to that set. That's OK who needs someone else's permission to go to a particular set? Logic would dictate to at least occasionally check out that set near your home but who would ever accuse steppers with acting out based on logic?

Even Dorothy in the Wizard of OZ at the end of the story clicked her ruby slippers three times and repeated the truth... There's no place like home! There's no place like home! There's no place like home! You never know you might just find the dance experience you want right under your nose.

There's a new steppers mix by DJ Big Shay from Chicago online right now (upper right side of the page).

Steppers song of the day (#stepperssongoftheday)

Today's song of the day is "You're The One I Need" by Barry White .


Post some comments... give the song some love... tell me if you love it or hate it. Would you add it to your playlist? Would you step to it? If you like it click the "Like Button." Join the music group! Here's the link: https://www.facebook.com/groups/steppers.music Want to see our list of music to step to? Click here. #steppersmusiclist
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Hit Or Miss Steppers

Is it just a shot in the dark? #steppersbeatcolumn

Let's see a quick show of hands... who knows what targeted advertising is? That's what I thought; many of you've heard the words but don't know how it applies to our community.

Have you ever received an invitation to a weekly steppers class or event in a city across the country (or at least in a location you're not even remotely near?) Sure you have, we all have on Facebook.

The person doing the advertisement has "friended" every stepper they could find on the social site and now they are going to advertise with the hope some of it sticks and people will attend their set or class.

That's targeted advertising in a nutshell (even though the person doing the advertising only targeted "all steppers")... had the marketer taken the time to create a list of people in geographic proximity to the event or class they would be able to tailor their event description to that exact market.

Of course many of these would-be marketers have no idea of where you are mainly because it would take effort to break down their friend lists by location. Facebook knows where you are, Google knows where you are but not the steppers marketer... they just throw the info out there.

Facebook and Google use a lot of advanced tools to see where you are so they can advertise directly to you and amongst the tools they use is geotracking. It's a tool where they trace your computers internet address to where it connects to the web. This tells them what city you're in and that gives them an idea where you're at so they can advertise products and services for your city to you.. Continued and Comment

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