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2/7/2010 SteppersUSA Daily News



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The Steppers Beat - Some News - Some Opinion - Some Dish

[2/7/2010 SteppersUSA Daily News]
Steppers Party Overload!
By Markie Bee
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Today's Steppers Beat column is sponsored by: WORD OF MOUTH ENTERTAINMENT, LLC. THE QUAD CITY STEPAGANZA Memorial Day Weekend 3rd Annual Fashion Show and Benefit May 27-31st, 2010
I went to the Dejvu party at the Burbank Manor (photos in the photos section) for my Saturday night party visit. I was greeted by Steppin' Greg with a fist bump as I walked in and MaddyB ran up to me and said "Hi Facebook friend!"
The party was great straight from the start as DJ Steve Breeze was in control for Suave Larry's birthday party. I saw so many Facebook friends I'm not even going to try to drop names. There was a fantastic collection of steppers in the place with both old skool and new skool which is the sign (to me) of an established set that has managed through the years to keep everyone in the mix.
From the very beginning of the night I knew the place was going to be packed there were a bunch of reserved tables (as a matter of fact some of the reserved tables weren't even marked as Cynthia Bean and I found as we got moved from our preferred table… which was no problem for us).
This brings me to one of my favorite  
 

More Below


Continued


rants and it has nothing to do with any single steppers club it's what I call "the reserved table conundrum". It's well understood promoters and their clubs need to reserve tables for club members, VIP's, and birthday parties.
The question is where is the "tipping point"? At what point are there too many reserved tables of the total number of tables at a particular venue? I've seen it time and time again at steppers events and I hear people constantly mumbling under their breath (sometimes much louder) they can't get a place to sit of their very own. You generally don't see the same problem (at least until late in the evening) at other parties so I think it's a matter of planning.
Chicago style stepping is growing (even in Chicago) as evidenced by better turnout at the quality events. There has to be a point where the venue needs to be changed to a larger place with more capacity. No longer is it a good reason to stay at a place because the price is right for what you get because what you end up getting are a couple of things you don't really want.
Customer (party goers) service is so very important and if they can't sit down with their friends when they want to it will end up biting you after all is said and done. New people to the whole stepping scene don't necessarily want to stand all night generally, they sit and watch until they get the nerve to go out there and try the dance. You can't grow the dance (and your market share) that way. If you want to make more money and get more people involved, get a place where you can grow into. That should be a never ending cycle of evaluation and action for progressive promoters and clubs that want to "spread the love".
I know many clubs in Chicago have been having their sets and parties at the same place because the venue has been good to them for many years but when a place gets so packed people can't move or sit you have to wonder how much money you could have made if you had your event in a larger place.
It actually hurts you when you don't adjust and change with the times. It can also put you into a liability situation. You can't put 500 people in a spot that has a capacity of 400. At some point the fire marshal could walk through the door and shut you down or even worse, some bad situation could happen (remember E-2). It only makes sense to get into some larger, more appropriate digs BEFORE something negative happens.
It really goes back to how much you care for your clients (party goers). Their comfort level should be your
number one priority and when you put the price and profit before them everyone will end up suffering. With a larger place you can increase sales and create an even better atmosphere for everyone which is a win-win situation in my book. What do you think?
Back to the Dejvu party … I got asked by so many people (I stopped counting at around 20) if I was going to the Heritage Ball in Atlanta, it was ridiculous! I would love to go to the event (I've even got a place I can stay at) but I don't have a ride to and from Atlanta (or the money to buy a plane ticket). Yes, I've been invited but since I can't afford it and no one else is offering, I'll hold the fort down in Chicago. It's a business decision… I don't go to events to party. I go to events to give a party value through my photos and this column and if promoters can't see the value in that, all I can say is too bad for them.
ISA News
Thursday night I got an email from The International Steppers Association (ISA). They have an official date for their
official signing and charter. It's going to be on June 26, 2010 in Washington DC. Here's the email:
The International Steppers Association is fast approaching the signing of its inaugural bi-laws and constitution. The purpose of the ISA is to assist in the promotion and furtherance of the dance internationally. We will culminate our efforts in hosting an official recognition chartering ceremony on 26 June 2010 in Washington DC. We would like to invite your participation in this effort as you are the local Steppers, promoters, teachers that represent Steppin in the greater Metro complex. The day will consist of a business meeting in the morning followed by the recognition ceremony in the early afternoon or evening. If you would like to participate in any capacity, we would like to hear your ideas and thoughts. The signing and presentation will be documented in the local, regional and national media with a public news release and photo opportunities. We encourage your feedback and thoughts as we prepare for what is hoped to be a legacy trail of achievement for Steppers for some time to come.
If we have left someone out in the invitation, please forward accordingly to maximize acknowledgement.
We host a teleconference call
each Sunday at 7pm EST. If you would like to call in this Sunday, 7 February 2010 at 7pm please do so. Or simply email us back for questions or comments.
Thank you for your participation in advance.
On behalf of ISA members,
T. Dweylan Wilson
President 

 



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Steppers Special Events Details

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Sunday February 7, 2010
Always check with the venue or organization to confirm an event before going.
 

The Devastating Divas, Luther Gage Prod & The Group
Gentle Persuasion CANCELLED. THEY WILL BE BACK IN MARCH 2010
708-979-5419

LaGents Entertainment Superbowl Party
Watra Club
4758 S. Pulaski, Chicago, IL
6pm - 1am
$10 Cover
773-628-9297

Steppin With Us
Chez Roue
5200 W. Chicago Ave., Chicago, IL
6pm - Until
$5 b4 8pm $10 after

Tri-FeKtor Entertainment
A List Lounge
212 S. Ludlow St., Dayton, OH
6pm - 11pm
$5 Cover
Steppers Sharp
937-270-1508

Percy L Julian Alum Kevin Nevels Presents
12th Annual Superbowl & Birthday Celebration
The Dorchester
1515 E. 154th St. Dolton, IL
2pm - Until
Tickets $10 Door $15
708-704-7533

Real Steppers S.C.
The Jazz Spot
400 Washington Ave., St. Louis, MO
6pm - 12am
$10 Cover
Attire: Dress
www.Stlouissteppers.com 

First Sunday Steppin' - Super Bowl Steppin' Sunday
DBJ Productions
El Fogon Latin Restaurant
3636 Frankford Rd. Suite 300 Dallas TX
5pm - Midnight
$10 Door
815-209-5777 www.dbjproductions.com

Los Angeles Steppers Connection Superbowl Party
LASC Dance Studio
159 N. Market St., Inglewood, CA
2pm - Until
$15 Cover
310-895-5712 www.mylasc.com

Class Act Steppers
The Jazz Bar
South Dekalb Mall, 2081 Candler Road, Decatur, GA
7pm - 12am
$5 Cover
Class Attire
404-663-9269 www.classactsteppers.com

Virginia Beach Steppers
Magic Moments
2224 Virginia Beach Blvd., Virginia Beach, VA
7pm - 10pm
$10 Cover
757-650-6570 www.virginiabeachsteppers.com

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